September 20, 2024
Black-and-white visuals capture the raw essence of heartbreak and longing in a gritty, emo-grunge aesthetic.
[Miami, Fl]—Singer-songwriter Joel Poe releases the highly anticipated music video for his latest single, “To Keep You Alive,” a powerful ballad that delves deep into themes of sadness, melancholy, and the complexities of limerence. The black-and-white video, now available on all major platforms, offers a gritty portrayal that perfectly complements the song’s emotive lyrics and haunting melodies.
The video employs stark imagery and intimate close-ups to immerse viewers in the emotional landscape of a heart-wrenching breakup. The monochromatic aesthetic not only adds a timeless quality but also intensifies the raw emotions conveyed throughout the narrative.
“I wanted the video to be a visual extension of what I felt when writing the song,” says Joel Poe. “The black-and-white palette strips everything down to the essentials, allowing the emotions to take center stage without any distractions.”
“To Keep You Alive” has been lauded by critics and fans alike for its authentic portrayal of the tumultuous journey through love and loss. The song’s lyrical depth explores the obsessive nuances of limerence, resonating with anyone who has grappled with unreciprocated feelings or the lingering aftermath of a relationship.
The music video amplifies this connection by showcasing scenes that blend the vulnerability of solitude with the chaotic energy of the emo-grunge scene. From abandoned urban landscapes to dimly lit rooms, each frame is meticulously crafted to evoke a sense of isolation and introspection.
“”We aimed to create something that not only tells a story but also makes you feel every word and note on a visceral level.”
With this release, Joel Poe continues to solidify his place in the music industry as an artist unafraid to confront raw emotions and complex themes. “To Keep You Alive” is more than just a breakup song; it’s a candid exploration of the human psyche and the lengths one might go to preserve a connection, even when it’s time to let go.
Media Contact:
info@joelpoe.com
